simplehuman

Type of business

simplehuman is a premier designer and manufacturer of kitchen, bath and beauty tools based in Torrance, California. simplehuman’s trash cans, touch-free soap pumps, shower caddies and sensor-activated vanity mirrors are sold throughout the U.S. and the globe both on its website and at various retail chains such as Bed, Bath & Beyond, The Container Store, Crate & Barrel and Neiman Marcus. simplehuman’s trash cans are considered among the most high-end cans on the market today due to their patented sensor technology and durability.

The solution

We evaluated the current industry landscape and quickly realized there were no existing technologies that could meet simplehuman’s specifications. Specifically, simplehuman wanted a highly customizable subscription service for its customers that would be seamlessly integrated with its existing Magento e-commerce platform and fulfillment systems. By the end of the project, we worked with the simplehuman team to develop a UI for the app that was responsive, intuitive and highly functional. On the server side, we had built a highly scalable, performant, globally distributed system we call The Zip NetworkTM that beats the next leading standard in terms of IoT speed, reliability and scalability.

Benefits to our solution

  • THE APP & IOT DEVICE DO NOT NEED TO BE ON THE SAME WIFI NETWORK; THEY DO NOT EVEN NEED TO BE IN CLOSE PROXIMITY.
  • ACTIONS ON THE APP ARE IMMEDIATELY TRANSMITTED TO THE IOT DEVICE.
  • THE ZIP NETWORK SERVER STACK CAN COLLECT DATA FROM THE DEVICE EVEN WHEN THE APP IS NOT AROUND.
  • THE ZIP NETWORK SERVER STACK IS EXTREMELY FAST & RELIABLE (99.999% UPTIME).

The results

Swenson He’s close partnership with simplehuman resulted in a beautiful, extremely intuitive user interface and highly rated user experience that is built on cutting edge server technology. Not only is the app increasing simplehuman’s brand awareness and customer loyalty, subscription sales have generated a healthy stream of recurring revenue. See it for yourself here.

Get in touch at info@swensonhe.com