Jon Lou is a fashion-tech brand dedicated toward solving everyday problems through innovative technology and smart design. The company’s flagship product is the 314, a TSA-approved designer handbag that offers power and accessories management, charges USB-enabled devices, and learns user behavior over time.
We analyzed and evaluated the existing app and identified key areas for improvement. Our UI/UX designers created “user stories” to depict how the average user might interact with the handbag and developed wireframes and storyboards for the app that create a simple, yet elegant experience.
Jon Lou approached Swenson He to redesign the company’s existing app—a mobile interface that allows the 314 handbag to “communicate” with users regarding travel, essential items, and important packing reminders.
In less than 1 week, Swenson He’s UI/UX designers worked hand in hand with the Jon Lou team to create an intuitive storyboard, detailed wireframes and beautiful concepts for the app. App development is currently in progress but once implemented, the app will be a key component to Jon Lou’s user adoption and retention. To learn more about Jon Lou and the 314 handbag, see http://www.jonlou.com.